Our
Story

Buy.
Educate.
Transform.

Welcome to the world where creativity meets impact. Etsirbella designs is a Kenyan brand that has the interest of the child and women at heart. We are dedicated to transforming the lives of the underprivileged children and upskilling women in the slum through handmade crafts.

Inside the Bella studio
A Bella team member
A Bella team member
Finished pieces on display
What drives us

Our mission

To create quality fashion that celebrates African beauty, empowers communities and funds education through our Buy. Educate. Transform. model.

Our vision

To be Africa's leading purpose-driven fashion brand, inspiring confidence and transforming lives through every purchase.

By the numbers

Our impact

700+ Vulnerable Learners Supported
500+ Supplied Hygiene Packs
500+ Women Empowered
500+ School Feeding Programme
Tailors at work in the Bella studio
A fitting at Bella
Behind the label

Designed, cut and stitched for impact.

Etsirbella designs was established in 2018 after a profound realization of the financial struggles that underpriviledged children go through to access basic education.Witnessing this mojor challenge deeply moved us into igniting the passion to make a positive difference not just for children but also for the women around our community.

Each crafted piece tells a story of resilience,hope and faith reminding us that crafts have the power to change lives. Join us as we inspire, uplift, and create a brighter future for these amazing children and women!

Through our Buy. Educate. Transform. model, every purchase helps provide quality education for underprivileged children in Kibera.

Questions about sizing, an order, or a wholesale enquiry? We'll get back to you.

Talk to us
What we hold to

Our core values

Purpose

Every product creates a positive impact beyond fashion.

Quality

We are committed to exceptional craftsmanship and durable products.

Creativity

We embrace innovation and celebrate African-inspired designs.

Integrity

We conduct our business with honesty, transparency and accountability.

Empowerment

We create opportunities that uplift women, children and communities.

Excellence

We strive for excellence in every customer experience and every product we make.

Sustainability

We promote responsible practices that benefit people and the planet.

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Ready when you are

Style that speaks for you.

From bridal Ankara pieces to everyday accessories, reach us however works best for you — WhatsApp, Instagram, a call, or in person — and let's put your next look together.